In July 2024, a Ferrari executive received a series of WhatsApp messages that appeared to be from CEO Benedetto Vigna, discussing a confidential acquisition and urging immediate action. The messages included a profile picture of Vigna and claimed that Italy’s market regulator and the Milan Stock Exchange had already been informed about the transaction.

Despite the convincing nature of the messages, the executive grew suspicious due to the unfamiliar number and slight inconsistencies in the tone of the voice during a follow-up call. Sensing that something was amiss, the executive asked the caller a question that only Vigna would know the answer to—the title of a book Vigna had recommended days earlier. Unable to answer the question, the scammer abruptly ended the call.

This incident highlights the growing threat of AI-driven deepfake scams targeting businesses. Deepfakes are highly realistic videos, images, or audio generated using artificial intelligence algorithms, making it increasingly difficult to distinguish between real and fake communications.

The Ferrari case serves as a wake-up call for organizations to implement robust cybersecurity measures and train employees to recognize and respond to such threats.

At AUMINT.io, we specialize in providing cutting-edge solutions to detect and prevent AI-driven cyber threats. Our services are designed to help businesses safeguard their operations and reputation in the face of evolving digital risks.

Don’t wait until it’s too late Schedule a consultation with AUMINT.io today to fortify your defenses against emerging cyber threats.